Lauryn Media
Friday 27 April 2012
Evaluation: Question 1
In
what ways does your media product use, develop or challenge forms and
conventions of real media products?
Here is a link to a powerpoint presentation I prepared for this question:
http://prezi.com/gf020sqd7fqa/present/?auth_key=qa33u7t&follow=1gn8lef6jcxi
Here is a link to a powerpoint presentation I prepared for this question:
http://prezi.com/gf020sqd7fqa/present/?auth_key=qa33u7t&follow=1gn8lef6jcxi
Evaluation: Questions 4 & 5
Who would be the audience for your media product? How did you attract/address your audience?
In order to gain feedback from our target market, our group wanted to ask for other students opinions on our finished film. We recorded, edited and posted this whole video using just an iPhone so we could have opinions in a naturalistic way from teenagers the same age as our target audience.
In order to gain feedback from our target market, our group wanted to ask for other students opinions on our finished film. We recorded, edited and posted this whole video using just an iPhone so we could have opinions in a naturalistic way from teenagers the same age as our target audience.
Evaluation: Question 6
What
have you learnt about technologies from the process of constructing this
product?
Filming
In the process
of constructing our product, our group has learnt many things in able to
produce a professional piece of work. By using a digital HD camera, we managed
to produce a better quality film to capture every aspect in the frame clearly
which made our film look very professional. We experimented with non- HD
cameras too and noticed a clear difference in quality with the HD camera.
Our group also
learnt that using a tripod for still images and panning proved a lot better
than hand-holding the camera because there were no shakes or unsteady filming
with a tripod because a tripod allows the camera to be completely still which
was necessary when filming certain scenes such as shots in the woods and for
the characters in the car to indicate the car had stopped. Also, a tripod can
be leveled and altered to suit a particular shot which our group found very
useful because it allowed us to use a range of different shots such as panning
up, staying on eye level and filming from the ground. These shots were very
successful in our piece.
Editing
When editing
our film, our group used Final Cut Pro designed for Mac computers. It was helpful
software because it enabled us to use many different transitions, add titles
and collate our piece together professionally. Each group member participated
in editing parts of our film. We found the software easy to use and found quick
ways to cut clips we did not need.
General
For each piece
of work that contributed to the main task, we had to display this work on a
blog which helped keep our work organised and clearly showed the planning and
research we produced to help us in our main task. Each member of the group has
a personal blog which all our work is uploaded to in order to keep our work
stored in one place. On the blog we uploaded posts relevant to our film
including research on the BBFC, other relevant films and an animatic version of
our storyboard that we had to produce to help with our planning of the scenes.
Originally, the storyboard was on paper but to show our knowledge of new
technology, we converted the storyboard to an animatic version which was clear
to understand through only images.
Evaluation: Question 7
Looking
back at your preliminary task, what do you feel you have learnt in the
progression from it to the full product?
I feel that the
preliminary task was a good chance to learn about and experiment with the
camera in advance before using it to film our main task. Before the
preliminary, I had not used a digital HD camera before and needed to discover
how to capture successfully. The task also enabled us to experiment with different
tools on ‘Final Cut Pro’ and work with simple editing to merge a sequence of
clips together. Also, the objective of the preliminary was to work on the
continuity of shots and scenes before the main task, so that we knew how to
construct a film professionally, making sure that the film flowed. Once we
focused on perfecting the continuity and produced a short clip, we learnt how
to import our product, edit and cut with tools and effects. This helped prepare
us for our upcoming task to familiarise ourselves with the software as well as experiment
with camera shots that we thought would look successful in our piece. This was
useful when it came to our main task because we knew what to expect.
In the
preliminary, we had used the camera and tripod and worked with final cut pro
which broadened our knowledge on the technology we’d be using. However, there
were aspects of the film that we did not consider when completing the
preliminary task such as working with voice-overs, sound effects & music
and titles. Because there was little time to experiment with these features, we
did not use them in our preliminary and therefore had to experiment with them
during our main task. When filming the main task, we had not taken the camera
and tripod out to discover new locations before therefore this also added extra
time to finding suitable locations and using the camera to experiment with
shots we could capture.
After looking
back at our preliminary task, we realised that our clip had good continuity and
therefore assumed we would get the continuity accurate in the main task.
However, when we imported and watched through our footage, we realised that we
were not as careful in filming as we should have been with our continuity and
so some shots did not flow together. As we were short for time, we could not
re-film –also due to the fact that the mise en- scène would be different-
because of the weather and other possible changes in surroundings. This is
something we would take in to account in the future.
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